Trackli
Use Case|Subscription Sales

Track Affiliate-Driven Subscription Sales

Subscription sales require attribution that persists beyond the first transaction. Trackli tracks the complete journey — from an affiliate's referral link click through subscription activation and every subsequent renewal — so you always know which partners are driving your recurring revenue.

How to Set Up Subscription Sales Affiliate Tracking

Get up and running in minutes with these simple steps.

1

Define What Counts as a Sale

Choose whether a 'sale' is when a subscription is created, when the first payment succeeds, or when a trial converts. This determines when affiliates earn commissions.

2

Set Up Subscription Event Tracking

Connect subscription lifecycle events from your billing provider. Trackli processes creation, activation, payment, and cancellation events.

3

Configure Sale Attribution Rules

Set your attribution window and model. Choose last-click, first-click, or custom attribution logic for subscription sales.

4

Create Affiliate Sales Dashboard

Affiliates see their subscription sales in real time including pending trials, active subscriptions, and cumulative earnings.

5

Set Up Sales Notifications

Configure instant notifications when affiliates make sales. Email or webhook notifications keep partners engaged and motivated.

How It Works

From referral link to commission payout — fully automated with Subscription Sales.

Affiliate tracking flow diagram for Subscription Sales

Trackli vs Traditional Affiliate Tracking

See how Trackli compares to manual or legacy affiliate solutions.

FeatureTrackliTraditional
Sale Definition FlexibilityChoose when a 'sale' is counted: signup, first payment, or trial endSale = click or signup, no flexibility
Subscription Lifecycle VisibilityFull visibility from trial to active to churnedPoint-in-time snapshot only
Attribution Model ChoiceLast-click, first-click, or custom attributionLast-click only with no alternatives
Real-Time Sale NotificationsInstant email and webhook notifications on each saleDaily or weekly batch reports
Revenue per Sale TrackingTracks lifetime revenue from each referred subscriptionFirst transaction amount only
Sale Quality MetricsConversion rate, LTV, and churn rate per affiliateVolume metrics without quality indicators

Frequently Asked Questions

When should an affiliate 'sale' be counted for subscriptions?
This depends on your business model. If you have no trial, count the sale when the first payment succeeds. If you have a trial, you might count it at trial start (to motivate affiliates) or at conversion (to ensure quality). Trackli lets you choose.
What attribution model should I use?
Last-click attribution is the most common and easiest to understand — the last affiliate who referred the customer gets credit. First-click rewards the affiliate who first introduced the customer. Trackli supports both and lets you switch as your program evolves.
Can affiliates see their sales in real time?
Yes. Affiliates have a dashboard showing pending trials, active subscriptions, recent conversions, and total earnings. They also receive instant email notifications when a referred customer makes a purchase.
How do I measure the quality of affiliate-driven sales?
Trackli provides quality metrics including customer LTV, average subscription length, upgrade rate, and churn rate segmented by affiliate. This helps you identify which partners drive the most valuable long-term subscribers.
Can I track subscription sales across multiple products?
Yes. If you offer multiple subscription products, Trackli tracks sales across all of them. Each product can have its own commission structure, and affiliate dashboards show performance breakdowns by product.

Ready to launch your affiliate program?

Start tracking affiliate referrals in minutes. No complex setup, no enterprise pricing.