Affiliate tracking to use with GrowTal
GrowTal connects you with vetted growth marketing freelancers and consultants who can help design and launch your affiliate strategy. But the strategy they build needs software to run. Trackli provides the tracking platform that powers the affiliate program your GrowTal expert designs.
What GrowTal Discovery does (and doesn't do)
- Matches you with pre-vetted growth marketing freelancers specializing in various acquisition channels
- Provides access to talent experienced in affiliate program design, launch, and optimization
- Handles vetting, matching, and contract management for growth marketing engagements
- Offers flexible hiring models from one-time projects to ongoing fractional engagements
- Covers a range of growth disciplines beyond affiliates including SEO, paid media, and CRO
- Does not provide affiliate tracking software or referral link infrastructure
- Does not directly manage click tracking, conversion attribution, or analytics for affiliate programs
- Does not process commission payments or manage affiliate payout schedules
- Does not serve as an ongoing affiliate management platform after the consultant engagement ends
The gap: why you still need tracking
GrowTal Discovery excels at helping you discover and recruit affiliates, but once a partner says “yes,” you need infrastructure to generate unique referral links, track clicks and conversions, calculate commissions, and manage payouts. That's exactly what Trackli provides.
Attribution
Server-side click and conversion tracking
Analytics
Real-time dashboards for brands and affiliates
Commissions
Automatic calculation on every sale
Multi-processor
Works with Stripe, Paddle, LemonSqueezy, and more
How GrowTal Discovery + Trackli work together
GrowTal and Trackli complement each other differently than other discovery-tool pairings. GrowTal provides human expertise — a growth consultant who designs your affiliate strategy and potentially recruits your first partners. Trackli provides the software infrastructure that executes that strategy: referral link generation, click tracking, conversion attribution, commission management, and affiliate portals. Your GrowTal consultant can set up and configure Trackli as part of their engagement, ensuring the technical implementation matches the strategic plan. After the consulting engagement ends, Trackli continues operating your program autonomously.
Step-by-step workflow
Hire a growth expert
Use GrowTal to find a vetted freelancer with affiliate program experience suited to your industry.
Design your affiliate strategy
Work with your GrowTal expert to define commission structures, target partner profiles, and program goals.
Set up Trackli
Your consultant helps configure Trackli with the commission rules, cookie settings, and payment processor they recommend.
Recruit initial affiliates
Your growth expert recruits the first cohort of affiliates using their network and expertise.
Onboard affiliates into Trackli
Recruited affiliates receive referral links and access to a branded portal through Trackli.
Optimize with data
Your GrowTal consultant uses Trackli's analytics to refine commission rates, targeting, and recruitment strategy.
Transition to self-service
Once optimized, Trackli runs your program independently with automated tracking, commissions, and payouts.
Why Trackli complements GrowTal Discovery
- GrowTal experts can design your affiliate strategy, and Trackli provides the platform to execute it
- Trackli's simple setup means your GrowTal consultant can get the program running in minutes, not weeks
- Real-time analytics give your growth consultant the data they need to optimize program performance
- Commission flexibility in Trackli lets consultants implement complex structures without technical constraints
- After the GrowTal engagement ends, Trackli continues running your program autonomously with automated tracking and payouts
Visual workflow
Discovery vs tracking: who does what
GrowTal Discovery and Trackli are complementary tools. Here's how responsibilities split.