Discovery + Tracking

Affiliate tracking to use with Clever Outreach

Clever Outreach automates the process of reaching out to potential affiliate partners at scale. It handles the recruitment side brilliantly, but once affiliates join your program, you need tracking and payout infrastructure. Trackli steps in to manage everything from click tracking to commission payments.

What Clever Outreach does (and doesn't do)

What Clever Outreach does
  • Automates outreach campaigns targeting potential affiliate partners with personalized messaging
  • Manages multi-step email sequences with follow-up logic and response handling
  • Identifies and qualifies potential affiliates based on niche relevance and online presence
  • Scales recruitment efforts so you can contact hundreds of potential partners efficiently
  • Tracks outreach metrics like open rates, response rates, and campaign effectiveness
What Clever Outreach doesn't do
  • Does not create or manage affiliate referral links for recruited partners
  • Does not track clicks, conversions, or sales generated by affiliates
  • Does not calculate commissions or process affiliate payments
  • Does not provide affiliates with a portal to view their performance or earnings

The gap: why you still need tracking

Clever Outreach excels at helping you discover and recruit affiliates, but once a partner says “yes,” you need infrastructure to generate unique referral links, track clicks and conversions, calculate commissions, and manage payouts. That's exactly what Trackli provides.

Attribution

Server-side click and conversion tracking

Analytics

Real-time dashboards for brands and affiliates

Commissions

Automatic calculation on every sale

Multi-processor

Works with Stripe, Paddle, LemonSqueezy, and more

How Clever Outreach + Trackli work together

Clever Outreach and Trackli form a recruitment-to-management pipeline for affiliate programs. Clever Outreach handles the top-of-funnel work: prospecting, outreach, follow-ups, and securing commitments from potential affiliates. Trackli picks up at the point of onboarding and runs all operational aspects of the program. Recruited affiliates are invited into Trackli manually or via a shared sign-up link, where they receive tracking infrastructure and portal access. The outreach metrics from Clever Outreach (response rates, acceptance rates) can inform how you structure commissions in Trackli to attract the best partners.

Step-by-step workflow

1

Build prospect lists

Identify potential affiliates in your niche using Clever Outreach's prospecting and qualification tools.

2

Create outreach sequences

Design personalized multi-step email campaigns that pitch your affiliate program to prospects.

3

Launch campaigns

Run automated outreach at scale, letting Clever Outreach handle follow-ups and response detection.

4

Set up Trackli

While outreach runs, configure your Trackli affiliate program with commission structures and payment processor integration.

5

Onboard respondents

When prospects accept, invite them into Trackli where they receive referral links and portal credentials.

6

Track and optimize

Monitor affiliate performance in Trackli and feed insights back into Clever Outreach to refine your targeting.

7

Automate payouts

Let Trackli handle commission calculations and scheduled payouts so your growing program runs itself.

Why Trackli complements Clever Outreach

  • After Clever Outreach recruits affiliates, Trackli onboards them with referral links and a branded portal
  • Trackli tracks every referral from recruited affiliates — clicks, conversions, and revenue in real time
  • Automatic commission calculations eliminate manual tracking that would negate the efficiency gains of automated outreach
  • Multi-processor support means recruited affiliates can drive conversions through any payment gateway you use
  • Fraud detection protects your program as you scale recruitment through automated outreach

Visual workflow

Clever Outreach + Trackli WorkflowDiscovery → Recruitment → Tracking → Attribution → PayoutsClever Outreachfinds affiliatesOutreachrecruit partnersTrackli Linkunique ref URLConversioncustomer paysCommissionauto-calculatedClever Outreach (discovery)Trackli (tracking + payouts)

Discovery vs tracking: who does what

Clever Outreach and Trackli are complementary tools. Here's how responsibilities split.

Capability
Clever Outreach
Trackli
Find affiliates
Yes — automated prospecting
Outreach/recruitment
Yes — multi-step email sequences
Affiliate invite emails
Click tracking
Yes — real-time
Conversion attribution
Yes — automatic
Commission calculation
Yes — flexible rules
Payout management
Yes — automated
Real-time analytics
Outreach metrics only
Yes — full affiliate analytics
Multi-processor support
Yes — Stripe, Paddle, and more
Affiliate portal
Yes — fully branded
Fraud detection
Yes — built-in

Best for

Growth teams that want to scale affiliate recruitment without spending hours on manual emails
SaaS companies building affiliate programs from scratch and needing to recruit their first batch of partners
Affiliate managers who want to automate repetitive outreach while keeping messaging personalized
Startups with limited marketing resources that need efficient partner acquisition workflows

Frequently asked questions

Can Clever Outreach manage my affiliate program after recruitment?
No. Clever Outreach specializes in automated outreach and recruitment. Once an affiliate joins your program, you need Trackli to provide referral links, track performance, calculate commissions, and process payouts.
How fast can I scale my affiliate program using Clever Outreach and Trackli together?
Clever Outreach lets you contact hundreds of potential affiliates per week with automated sequences. As they accept, Trackli onboards them instantly with no affiliate caps or manual bottlenecks. The combination removes both the recruitment bottleneck and the tracking bottleneck.
Does Clever Outreach's response tracking replace Trackli's analytics?
No. Clever Outreach tracks email engagement — opens, replies, and acceptance rates. Trackli tracks what happens after someone becomes an affiliate: clicks, conversions, revenue, and commissions. They measure completely different stages of the funnel.
What if I recruit affiliates through Clever Outreach who don't perform?
Trackli's real-time analytics quickly show which affiliates drive conversions and which don't. You can use this data to refine your Clever Outreach targeting criteria, ensuring future recruitment campaigns focus on higher-quality prospects.
Is automated affiliate outreach considered spam?
When done properly with personalized messaging and proper opt-out mechanisms, automated outreach is a legitimate recruitment strategy. Clever Outreach includes personalization features and compliance tools. Trackli ensures that once recruited, affiliates have a professional experience.
Can I use Clever Outreach for both affiliate and non-affiliate outreach?
Yes, Clever Outreach is a general-purpose outreach tool. You can run affiliate recruitment campaigns alongside PR, sales, and partnership campaigns. Only the affiliates you recruit would be onboarded into Trackli for tracking and commission management.

Related pages

Ready to track your affiliates?

Use Clever Outreach to find partners. Use Trackli to track every click, conversion, and commission. Start free.